UTRECHT, The Netherlands – BCD Journey surveyed 197 journey consumers from world wide in high industries together with manufacturing, life sciences and monetary companies. Nearly all of journey consumers surveyed work for big firms with over 10,000 staff; 48% have international tasks, and 41% report back to procurement. The outcomes clearly mirror the significance of utilizing knowledge as a software to develop their journey packages, together with boosting provider negotiations, enhancing coverage compliance and optimizing journey spend.
Priorities
On the subject of programpriorities, journey consumers listing financial savings and price management (94%) as extraordinarily or essential. Coverage compliance (90%) and responsibility of care (86%) adopted. Information analytics and enterprise intelligence had been additionally extremely rated: 82% think about this extraordinarily or essential.
The highest two data-related priorities embody enhancing collaboration with TMCs and journey suppliers round knowledge assortment and evaluation (48%) and enhancing knowledge high quality (47%). That is adopted by consolidating knowledge from completely different sources (44%), enhancing knowledge evaluation (42%), appearing on insights (36%) and streamlining knowledge assortment (33%).
The worth of information
Certainly, knowledge provides worth to journey packages, albeit in numerous methods. Journey knowledge brings specific worth on the subject of negotiating with distributors (65%), enhancing compliance (59%) and optimizing spend (57%).
Challenges
Amassing knowledge for knowledge’s sake isn’t the aim. Fairly, understanding the story that knowledge reveals, and turning it into actionable insights, is. Half of the individuals wrestle with utilizing knowledge proactively versus reactively. It is a vital alternative for enchancment since knowledge can reveal areas for price financial savings, traveler habits developments, and out of coverage bookings.
BCD captures helpful knowledge from the second a traveler engages with the TMC. Its configurable expertise platform collects, standardizes, normalizes, enriches and shares that knowledge with prospects – giving them full management over their knowledge in actual time. APIs permit shoppers extra customization to energy their very own options for traveler safety, web safety, sustainability, and extra. BCD additionally makes use of program journey knowledge with messaging capabilities to affect traveler choices. This can be utilized to deal with coverage compliance all through the journey and remind vacationers of key advantages and inclusions, stopping pointless purchases like automobile insurance coverage when it’s already included.
Additional highlights of the report embody:
- Most journey consumers frequently dedicate time to working with journey knowledge. Whereas 74% of respondents have the abilities and expertise wanted to work together with knowledge, 56% want to go away working with knowledge to professionals.
- Though 60% frequently verify their dashboards and analyze new knowledge, 40% work together with journey knowledge solely when completely wanted. Lack of time (44%) was the principle purpose for rare interplay with knowledge.
- TMCs are a significant supply of journey knowledge for many journey consumers (89%). Respondents report cost and expense options (69%) and on-line reserving instruments (66%) as their high exterior knowledge sources. Two in 10 use exterior knowledge aggregators or consultants.
- Just one out of 10 use AI to gather, analyze and report journey knowledge. The primary purpose for using AI is to save lots of time.
- Journey consumers think about real-time analytics that enables recognizing developments (64%) as essentially the most helpful characteristic of information analytic instruments, adopted by built-in dashboards (57%).
“BCD Journey is capturing extra knowledge from extra sources than ever earlier than,” says Heather Wright, BCD’s vp, Digital Technique & Development. “We make investments closely within the consolidation, standardization and normalization of this knowledge, guaranteeing essentially the most correct, high quality knowledge is offered again to our prospects. We ship this knowledge by means of a wide range of distinctive options that permit our prospects to make choices in actual time.”
By leveraging superior analytics and new applied sciences, BCD presents shoppers correct, actionable insights that help their evolving wants. Shoppers profit from BCD’s knowledge options and entry to its full-service analytics and insights groups. This empowers smarter decision-making throughout journey packages.
To view the complete knowledge survey report, click on right here.
About BCD Journey
BCD Journey helps firms journey sensible and obtain extra. We drive program adoption, price financial savings and expertise retention by means of digital experiences that simplify enterprise journey. Our 15,000+ devoted workforce members service shoppers in 170+ nations as we form a sustainable future for enterprise journey. BCD’s main conferences and occasions administration and international consultancy companies full our complete suite of options for all features of company journey. In 2024, BCD achieved US$22.9 billion in gross sales. For extra info, go to www.bcdtravel.com.