The Chocolate on the Pillow Group (COTP) has opened the 4 Factors Flex by Sheraton Koblenz, marking the second resort of the model in Germany. This launch is a part of a rebranding technique that can see six inns transition to the 4 Factors Flex by Sheraton identification by early 2026.
Complete renovation and repositioning
Previously the GHOTEL resort & dwelling Koblenz, the property underwent intensive redesign and modernization. This transformation extends past a easy title change, encompassing visitor rooms, public areas, and digital infrastructure upgrades.
The brand new inside idea integrates the model’s DNA with the native identification, combining performance, modern design, and user-friendly consolation.
Digitalization to reinforce operations and visitor expertise
A key focus of the redevelopment was digital integration. New front- and back-office programs goal to streamline operations, ease workforce workload, and improve visitor expertise via sensible, intuitive providers.
This helps an environment friendly resort operation grounded in efficient administration and visitor service.
Ongoing model enlargement
Koblenz is the second of six deliberate inns present process this rebranding initiative, with Bochum already relaunched below the 4 Factors Flex model.
Additional places are anticipated to open below this idea by early 2026. The model goals to determine a versatile, midscale product that balances robust financial efficiency with distinct design and repair requirements.
4 Level Flex by Sheraton
Neversstraße 15
Koblenz, 56068
Germany
+49 261-2002450