The European Journey Fee (ETC) and the International Vacation spot Sustainability Motion (GDS-Motion) have launched a white paper, “A Vacation spot’s Information to the New EU Sustainability Laws”, at IMEX Frankfurt 2025. This information goals to assist locations within the tourism business navigate vital upcoming regulatory adjustments. Being ready helps Vacation spot Administration Organisations (DMOs) and Nationwide Tourism Organisations (NTOs) guarantee sustainability compliance, cut back destructive environmental impacts, mitigate reputational harm, obtain monetary and authorized immunity, and create new enterprise alternatives.
The brand new directives — the Company Sustainability Reporting Directive (CSRD), the Empowering Shoppers for the Inexperienced Transition Directive (ECGTD), and the Inexperienced Claims Directive (GCD) — would require better transparency, accountability, and stricter administration of sustainability claims, reshaping how vacation spot administration organisations function and talk their environmental impacts.
These laws apply not solely to locations and companies inside Europe, however to any organisation working within the EU market, together with international lodging platforms and digital intermediaries. This white paper was launched to assist NTOs, DMOs, and the broader tourism business navigate these adjustments and provides sensible steps to reaching compliance, managing dangers, and seizing new alternatives. It additionally gives steerage on up to date sustainability reporting and compliant communication methods to assist organisations navigate the evolving legislative panorama with confidence.
Sustainability is now a key consider how locations are considered and engaged with. NTOs and DMOs are in a novel place to paved the way, serving to native companies and stakeholders navigate the shift to extra accountable, responsive tourism. With new EU guidelines on the horizon, it’s important they keep forward of the curve and set the instance for others to comply with. ETC CEO, Eduardo Santander
Proactive locations can lead by instance whereas honouring the brand new laws. This isn’t nearly compliance – it’s about management and new scope. Locations that act now will construct belief, improve their reputations, and be better-positioned for long-term success. Man Bigwood, CEO of the GDS-Motion
The white paper highlights three key actions:
- Understanding the roles and duties concerned in complying with the brand new EU directives.
- Aligning with the laws, advertising claims, and vacation spot administration methods.
- Tackling the dangers of non-compliance and the alternatives of early adoption, comparable to improved status, new funding channels, and enhanced customer belief.
To additional assist the business on this transition, ETC and GDS-Motion will host two webinars, on 10 and 11 June 2025, providing further insights and sensible subsequent steps.
The total white paper could be downloaded right here.
About European Journey Fee
Established in 1948, the European Journey Fee is a novel affiliation within the journey sector, representing the Nationwide Tourism Organisations of the nations of Europe. Its mission is to strengthen the sustainable growth of Europe as a vacationer vacation spot. Within the final a number of many years, ETC has positioned itself on the forefront of the European tourism scene, establishing its experience and build up partnerships in areas of tourism, based mostly on promotion, market intelligence and greatest apply sharing.